End of Year Show

Ok so this was the winner, if im honest im not a fan of full on vector work but in the flesh this is quite nice although i wasn't convinced that a paint brush should come to signify all that is good with an Art and Design college but hey ho, well done Merlin. Looking forward to the Exhibition.

End of Year Show Development

These are some development pages from the end of year show stuff including the boards we used to pitch. i really think the use of circles creates a strong image, abstract yet simple so it can apply to all the various courses.
It worked really well this brief with myself and bel sat together, me working more as an art director and her as designer, i think we produced a very strong piece of work.

Devloping EOYS

Bel sat around playing with colours for the EOYS stuff, i quite like the spectrum of colour as it could represent each course with a colour way and work well with all the signage around college but believe it looses the simplicity and class element in this multichannel of colour.

End of Year Show - Feedback

Unfortunatley we didn't win the End of Year Show competition but we did get some very good feedback from Frances Day the marketing Maneger. She said:

Strong sophisticated range of visuals, good concept and well delievered. Concept was very simple but consise and effective, visually nice to look at but could be more impactful, lovely presentation and sophisiticated visuals, looks good as a solution for graphic based shows. The type needs to be bigger as it may bleed into the backgroud. Good idea, visually strong but does it say art and design?

I and so are the others very pleased with the feedback it has given me confidence in both my design and concept development, the design above is an updated version of what we submitted following this feedback and a lovely piece for our portfolio, I can only hope the yearbook collaboration is as strong.

The Consult- 500

Each year Leeds College of Art & Design hosts an exhibition to celebrate and showcase their students’ achievements.
we are taking part in a collaborative brief to create a suite of cost effective marketing literature to promote the event.

The consult are a leeds based full service design agency, i absolutley love their simplistic approach to design. The concept is great too as there are 500 students exhibiting.

"With budget in mind we designed the 8 page exhibition brochure to fold out and reveal a promotional poster. This was printed on a cast-coated stock, giving the poster a high gloss finish, whilst the brochure side remained uncoated and tactile.'

End of Year Show - Pitch

These are the boards that myself, Bel and Nicky produced for the end of year show. Nicky and I worked together producing ideas and concepts and then myself and Bel put the concept into design. I never thought it would be a good idea to work with friends but i feel we have produced a very strong piece of design all together as we all have very different skill sets which work well hand in hand.

The idea behind the design lies with that there are twenty courses in exhibiting in one show, a hub of design all linked together. The circles act as a symbol for each course, they have been laid out in a variety of ways which shows the potential within the idea. We named the show Twenty09 which also spells out 2009 the typeface we used was Clarendon which stays true to the college identity.